Branding.
If your brand was a person, what would they say and how would they say it? What would they do? At Waka we create and develop solid brands with personality.




Branding from strategy and creativity
We use strategic planning and analysis focused on creativity to provide a new approach. Waka is a branding agency where nothing is randomly done and everything is developed following a precise methodology. We find whatever makes you special and align it with whatever your clients are searching for.
We cover the whole process of brand creation: from conceptualization to design. We do not stop with the brandbook; we move the brand´s expression and experience into diverse channels.
Brand consulting
- Auditing
- Insights and innovation
- Prototyping
- Positioning and value promise
- Conceptualization
- Brand architecture and portfolio
Brand identity
- Naming
- Tagline, claim & slogans
- Visual identity and building system
- Oral identity and expression
- Style guide & brandbook
- Brand story
Product design
- Product conceptualization
- Prototyping and 3D
- Packaging design
- Label design
Activation and experience
- Digital experience design
- Design for the point of sale & retail
- Signage
- Place & space branding
Brand management
- Brand guardianship
- Brand mentoring






The paradigm has changed
To have an adequate brand is no longer enough. We believe in brands that have a purpose and are relevant to their clients. We go beyond design and we find lasting concepts from which to build an identity.
We create solid brands that work as a lever so that your business can climb another level, or even forge new paths. We consider each individual consumer, each individual channel, and each individual moment to generate a complete and uniform brand experience.
We make your brand come to life, be organic and evolve.



A branding agency with method, commitment and soul
We have our own exclusive methodology to find your truth: that which makes you unique. Going down this path is not always an easy task; it entails making decisions, taking risks and being brave. We don’t do it willy-nilly, but rather by following our experience and our exclusive method. Only in this way can we create the brand you want to become. Are you a brave brand?




